Home Products Our experts uncover key changes in consumer lifestyles and product development shaping the global home products market landscape; looking across home care, home and garden and pet care.

Editor's Choice

Article

Pricing pressure, premiumisation and pet health: Trends shaping global pet care in 2025

3 Sep 25

Rising costs, changing pet preferences and premiumisation are shaping pet care demand. Pet health is paramount, as pet owners adopt a preventative approach to pet health management. In parallel, health- related attributes are infiltrating the non-therapeutic pet food space, highlighting the focus on pet health.

Sahiba Puri

Sahiba Puri

Infographic

Pet Care Industry Overview

26 Aug 25

This infographic highlights recent pet care trends and Euromonitor's projections for the industry.

Euromonitor International

Euromonitor International

Article

spoga+gafa Trade Fair Takeaways: Consumer Lifestyle Priorities Redefine Gardening Innovation

15 Jul 25

While innovation in the gardening sector is both abundant and diverse – reflecting the wide range of product categories it encompasses – certain trends are emerging as dominant. This was particularly evident at the spoga+gafa trade fair, held on 24-26 June 2025, in Cologne.

Natalia Bezrebra

Natalia Bezrebra

Article

Three Key Emerging Finance Trends for Pet Care

30 May 25

The pet care industry has been undergoing digital transformation. The global market value size of pet care is set to reach USD207 billion in 2025, presenting great opportunities to embed finance across the key phases in the customer journey.

David Zhang

David Zhang

Article

Opportunities for Pet Care Brands’ Go-To-Market Strategy

28 May 25

Today’s pet care industry is among the better performing consumer goods industries. Fundamentally driven by a growing sophistication in raising pets, the industry is becoming increasingly lucrative, attracting many new players. However, the realities of accessing markets, such as localisation costs, can hinder business opportunities.

Sahiba Puri

Sahiba Puri

Article

US Tariffs Imply Double-Digit Inflationary Pressure on Home and Garden in 2025

16 May 25

President Trump’s tariffs are a strategy, what the President refers to as a “medicine”, to break the US addiction to low-cost manufacturing which is part of generating the trade deficit with China. Using cookware as an example for data specifics, we can show how tariff policies imply double-digit inflationary pressure is landing in 2025 and show why investment in India is heating up.

Nick Stene

Nick Stene