Latest insights
Three Ways To Get Your Business Into the Metaverse
6 Sep 22Metaverse, or the highly interactive three-dimensional virtual world, has emerged as a hype of 2021-2022. As the metaverse explodes to a multi-trillion-dollar-worth opportunity in the next 5 to 10 years, early comers will be the ones to reap the benefits. This podcast presents the top ways to benefit from this transformation.
Jana Rude
Behind the Data: Strategic vs. Tactical Research
12 Apr 19We live in a time of information overload and it’s showing no sign of slowing down. How can businesses possibly sift through the noise to understand the long-term impact of current and future trends? Mike Jozwick and Lee Linthicum help us understand…
Euromonitor International
Behind the Data: Building a Survey
10 Apr 19When you think of market research, you probably think of surveys. But how do you go about building one? We sit down with Survey Manager Lisa Holmes to ask questions about asking questions. Lisa breaks down survey methodology, offers tips on how to…
Euromonitor International