Drinks From coffee and kombucha to seltzer and champagne, we explore the latest insights on the consumer trends and new products shaping the drinks industry.

Editor's Choice

Video

The Future of Mindful Drinking in Modern Markets

15 Jan 25

This panel discussion featuring Euromonitor International’s alcoholic drinks industry manager, Spiros Malandrakis, delves into the rapid rise and transformative potential of the "non and low" alcohol beverage category. Whether you're a consumer, brand, or industry professional, this video offers valuable insights into the future of non-alcoholic beverages.

Spiros Malandrakis

Spiros Malandrakis

Video

RTDs: A Cocktail of Disruption and Change

31 Oct 24

The RTD (ready-to-drink) segment, encompassing everything from wine coolers to alcopops to hard seltzers, is redefining the alcoholic beverage industry with rapid growth and constant evolution. As Spiros Malandrakis, Head of Alcoholic Drinks at Euromonitor International, highlights, RTDs surpass traditional category boundaries and represent an ever-evolving trend.

Spiros Malandrakis

Spiros Malandrakis

Video

Top Innovation Trends in Hot Drinks

29 Jul 24

In 2024, consumers are stressed. Hot drinks companies are responding in different ways. Watch our video to understand the three key innovation trends that are shaping the hot drinks market.

Euromonitor International

Euromonitor International

Video

Mindful Drinking: No/Lo Comes of Age

20 Nov 23

Functionality cues are increasingly replacing simplistic dealcoholisation approaches, and botanical alchemy and molecular experimentation with new ingredients are making the no/lo landscape one of the most innovative and exciting in the alcohol ecosystem. It is here to stay.

Spiros Malandrakis

Spiros Malandrakis

Video

Using the Soft Drinks Price Tracker to Explore Pricing Dynamics: Spotlight on Coca-Cola in Brazil

5 Aug 22

Euromonitor International has launched its latest dashboard: the Soft Drinks Price Tracker. With unit price inflation still top of mind for suppliers and retailers across the global beverages industry, the Price Tracker dashboard allows subscribers to monitor product price movements, and assortment and pack size pricing strategies across categories and brands in the online channel.

Howard Telford

Howard Telford

Video

Key Topics for the Upcoming Year in Drinks, Nicotine and Cannabis

12 Aug 21

Companies across drinks, nicotine and cannabis are attempting to reimagine social occasions during recovery from the global pandemic, while their consumers are striving to manage and improve their sense of wellbeing by taking a more mindful approach…

Howard Telford

Howard Telford